"[This review was collected as part of a promotion.] This lip balm is so easy to use, it applies realy easily and you don't need much at a time so it lasts ages. It moisturises really well and leaves lips looking and felling much smoother over time. The smell is just delicious, it really does smell like lemon meringue, the fragrance last quite a while too. It applies clear, but it does leave your lips with a slight shine. Since I've been using this balm a couple of times a day for a few weeks I can say it's definitely made a great overall improvement, even after the balm wears off my lips stay moisturised for longer and haven't been as dry as normal, or cracked at all. Would definitely recommend."